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Release Notes

Sep 11, 2025

New Smart Assistant provides AI-powered guidance

You can now use our AI Smart Assistant 24/7 to set yourself up for success on Walmart Marketplace. Ask questions and get instant answers, navigation guidance, valuable insights on your business, and step-by-step guides for using tools and programs...

Sep 11, 2025

Important changes to the Pro Seller program criteria

Starting in late September, you’ll need a price competitiveness score of at least 65% to qualify for the Pro Seller program. The score will be tiered: ≥65%, ≥70%, and ≥75% for Rising Seller, Advanced Seller, and Pro Seller status, respectively. Th...

Sep 11, 2025

Ship with Walmart has improved billing transparency

Now, all shipments through Ship with Walmart will be charged when orders are marked as shipped rather than at the time of the initial scan. USPS already follows this process, and that will stay the same. This change is intended to improve billing ...

Sep 11, 2025

Register for our free Walmart Connect holiday webinar

Learn how to leverage advertisements and other solutions to help your business gain exposure during the seasonal rush. Join the free webinar on September 25.

Sep 11, 2025

We revamped the Assortment Growth dashboard

This update enables you to easily view recommendations—including curated ones from your Account Manager—and optimize your assortment by adding in-demand items and top-performing brands to your inventory. Access keyword insights, discover trends, a...

Sep 11, 2025

Updates to Seller Code of Conduct

The Walmart Marketplace Code of Conduct policy update states:  

  1. You must not use Walmart Marketplace to engage in any agreements or arrangements that restrict competition.  

  2. You must not share or exchange competitively...

Sep 11, 2025

WFS compliance questions have changed

When you set up an item using Walmart Fulfillment Services (WFS), you’ll be asked if your product is or contains a chemical, aerosol, or pesticide. If your item is or contains a pesticide, you’ll be required to list the pesticide type. Only approv...

Aug 28, 2025

The FDA has banned BVO and BSO in food and beverages

The FDA has banned Brominated Vegetable Oil (BVO) and Brominated Soybean Oil (BSO) in ingestible items. Because of this update, you might have some items unpublished automatically. Items containing BVO/BSO will need to be reformulated to be sold o...

Aug 28, 2025

Avoid disruptions in the food and beverage categories

Please review your food and beverage items for proper labeling and categorization to ensure they’re in compliance with our <...

Aug 28, 2025

Switch to the new price and promotion API

With the new API, you’ll no longer need to provide the Comparison Price when setting up new items. We've also included an additional Manufacturer Suggested Retail Price (MSRP) field that will allow you to submit the MSRP, so we can substantiate st...

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