Getting started
International sellers
Item setup
Catalog management
Order management
Taxes & payments
Policies & standards
Growth opportunities
Shipping & fulfillment
Walmart Fulfillment Services (WFS)
You can request help from Seller Support by navigating the Help button in the Seller Center menu bar. For more information, review this guide.
- Admins can reset a password for non-admins by logging into Seller Center and choosing the Settings button in the top navigation bar. Then, select People and Permissions and choose the ellipsis next to the user’s role. If you select Reset Password, the user will receive an email with a link to reset their password.
- Non-admins can change passwords by navigating to your Account settings page in Seller Center.
If you're unable to log into Seller Center, navigate to seller.walmart.com and select the Forgot your Password? button.
You can manage your contact information in Seller Center. Select the Settings button in the top navigation bar and choose Company Info. Changes to certain business information will trigger a reverification, such as changes to your business tax ID, business name or address.
Yes. If you want to use Walmart's APIs to manage your business, you need a Client ID and a Client Secret to access the APIs and you’ll need these credentials to generate a token for every API call. For more information, visit Integration methods: API.
Yes. Walmart Marketplace sellers have access to Walmart Fulfillment Services (WFS) for help with end-to-end fulfillment services. For more information, visit Walmart Fulfillment Services (WFS): Overview.
For a full list of the Walmart Marketplace Referral Fee Schedule for Contract Categories, visit Referral Fee Schedule for Contract Categories.
If you applied to become a Walmart seller and your application was denied, you can appeal the decision by creating a case with Seller Support. Navigate to the Help button in the Seller Center menu bar to contact Support.
Our team will review your case and contact you if they have additional questions and with a final decision. Submitting an appeal does not guarantee that Walmart will approve your application. If you have appealed your initial application decision made by Walmart, the resolution reached in the appeal will be final.
Phishing is a form of fraud where bad actors send legitimate-looking scam emails designed to gather personal or financial information from the recipient. A phishing email could look like a real email from Walmart—and even include Walmart’s logo, domain or lingo—but still be unsafe. For this reason, we advise you to be cautious when opening emails claiming to be from Walmart or any other company you do business with.
Follow these best practices to protect yourself from email scams:
- Hover over every link before clicking it, so you can preview the URL. Verified URLs from Walmart Marketplace will appear as: seller.walmart.com or marketplacelearn.walmart.com.
- Look for typos, misspelled words and poor grammar, any language that seems unpolished or unprofessional.
- Consider the context of the email. Is it prompting you to finish a process you never started, such as completing a form or entering a contest? Is it trying to scare you or create a sense of urgency? If so, it could be a phishing attempt.
If you suspect you’ve been the victim of phishing attack, here’s what to do:
Don’t click on links or download attachments.
If you received a suspicious email in Seller Center, mark the message as spam.
If you received a suspicious email outside of Seller Center, send the email as an attachment to [email protected]. Don’t copy and paste, forward the email or modify the subject line.
Reset your Seller Center password immediately. If you have admin access to Seller Center, enable 2-Step Verification.
Review your Seller Center user list frequently. If you're an admin user, you can modify the access level of users on your account.
Finally, to prevent future encounters, consider activating antivirus software on your device.
Yes. Walmart works with the leading solution providers, who offer top-notch support and a wide range of eCommerce services, including item setup, inventory, order fulfillment, pricing and more.
While some solution providers offer full-service integration, others only provide specific functions. Each integration is tailored to your specific needs, so you should reach out to the solution provider directly to gather information on costs, features and capabilities.
Seller Center is where you will manage your Walmart Marketplace account. After onboarding, you can use Seller Center to upload your product catalog, choose a fulfillment method and add inventory. Seller Center also includes tools and resources for catalog and order management, analytics and more.