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What is New-Seller Savings?

New-Seller Savings is a Walmart Marketplace promotion exclusive to eligible domestic and international sellers. If you started selling on Walmart.com after February 1, 2026, you’ll receive up to $75K including discounts on referral fees, and credits on fulfillment and advertising fees. 


How do I download the Walmart Seller app?

Use your Seller Center credentials to download the app from the App Store or Google Play. Alternatively, Android users can download and install this .apk file then login with your Seller Center credentials.


What is the Seller Forum?

The Walmart Marketplace Seller Forum is a space to connect with other sellers, ask questions and share best practices. You can post new discussions, search for answers, comment and like posts or bookmark helpful threads, with guidance from Walmart moderators.  


How can I access the Seller Forum?

You can access the forum by logging into Marketplace Learn using your Seller Center credentials and selecting the Forum tab. You may also view a portion of the forum without logging in; however, you can only post if you’re an active seller.


How do I contact support as an Approved Solution Provider?

Visit Approved Solution Provider support for more information.


Can I work with a third-party company to help manage my Marketplace business?

Yes. Walmart works with the leading solution providers, who offer top-notch support and a wide range of eCommerce services, including item setup, inventory, order fulfillment, pricing and more.

While some solution providers offer full-service integration, others only provide specific functions. Each integration is tailored to your specific needs, so you should reach out to the solution provider directly to gather information on costs, features and capabilities.


What do I use Seller Center for?

Seller Center is where you will manage your Walmart Marketplace account. After onboarding, you can use Seller Center to upload your product catalog, choose a fulfillment method and add inventory. Seller Center also includes tools and resources for catalog and order management, analytics and more.


How do I reset my Seller Center password?
  • Admins can reset a password for non-admins by logging into Seller Center and choosing the Settings button in the top navigation bar. Then, select People and Permissions and choose the ellipsis next to the user’s role. If you select Reset Password, the user will receive an email with a link to reset their password.
  • Non-admins can change passwords by navigating to your Account settings page in Seller Center.
  • If you're unable to log into Seller Center, navigate to seller.walmart.com and select the Forgot your Password? button.


How do I update my business contact information?


You can manage your contact information in Seller Center. Select the Settings button in the top navigation bar and choose Company Info. Changes to certain business information will trigger a reverification, such as changes to your business tax ID, business name or address.


Can I use APIs to manage my Marketplace business?

Yes. If you want to use Walmart's APIs to manage your business, you need a Client ID and a Client Secret to access the APIs and you’ll need these credentials to generate a token for every API call. For more information, visit Integration methods: API.


What is the Referral Fee percentage for my products?

For a full list of the Walmart Marketplace Referral Fee Schedule for Contract Categories, visit Referral Fee Schedule for Contract Categories.


My application to become a Walmart Marketplace seller was denied, can I appeal the decision?

If you applied to become a Walmart seller and your application was denied, you can appeal the decision by creating a case with Seller Support. Navigate to the Help button in the Seller Center menu bar to contact Support.


Our team will review your case and contact you if they have additional questions and with a final decision. Submitting an appeal does not guarantee that Walmart will approve your application. If you have appealed your initial application decision made by Walmart, the resolution reached in the appeal will be final.










I think I'm the victim of a phishing scam. What should I do?


Phishing is a form of fraud where bad actors send legitimate-looking scam emails designed to gather personal or financial information from the recipient. A phishing email could look like a real email from Walmart—and even include Walmart’s logo, domain or lingo—but still be unsafe. For this reason, we advise you to be cautious when opening emails claiming to be from Walmart or any other company you do business with.

Follow these best practices to protect yourself from email scams:

  • Hover over every link before clicking it, so you can preview the URL. Verified URLs from Walmart Marketplace will appear as: seller.walmart.com or marketplacelearn.walmart.com.
  • Look for typos, misspelled words and poor grammar, any language that seems unpolished or unprofessional.
  • Consider the context of the email. Is it prompting you to finish a process you never started, such as completing a form or entering a contest? Is it trying to scare you or create a sense of urgency? If so, it could be a phishing attempt.

If you suspect you’ve been the victim of phishing attack, here’s what to do:

  • Don’t click on links or download attachments. 

  • If you received a suspicious email in Seller Center, mark the message as spam. 

  • If you received a suspicious email outside of Seller Center, send the email as an attachment to onlineabuse@walmart.com. Don’t copy and paste, forward the email or modify the subject line. 

  • Reset your Seller Center password immediately. If you have admin access to Seller Center, enable 2-Step Verification.

  • Review your Seller Center user list frequently. If you're an admin user, you can modify the access level of users on your account.  

  • Finally, to prevent future encounters, consider activating antivirus software on your device. 


Can I contact Seller Support via live chat or phone call?

Yes. Depending on the situation you described in Seller Center, you may be able to access Seller Support through email or live chat, or by phone.


How do I contact support as a Marketplace seller?
  • Seller Center:
    • If you’re logged in to Seller Center, select the Help button in the Seller Center menu bar and select Contact support. Use at least five words and no more than 200 to describe your issue, then choose the category that best fits your situation.
    • If you’re not logged in to Seller Center, navigate to the Seller Center login page and select Contact support. Select a market, then choose the category that best fits your situation.
  • API: Find help, tools and resources in the Walmart Developer Portal.

For more information, visit Marketplace resources and support.


Does Walmart offer in-house fulfillment services?

Yes. Walmart Marketplace sellers have access to Walmart Fulfillment Services (WFS) for help with end-to-end fulfillment services. For more information, visit Walmart Fulfillment Services (WFS): Overview.


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