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Shipping Templates: Overview
Last updated on Sep 1, 2026
Reading time: 3 min
Overview

Before you can start shipping your products to customers, you’ll need to set up your shipping settings and define shipping rules for each region you deliver to. You can create Shipping Templates and manage fulfillment centers in Seller Center or by using Walmart APIs. In this guide, we’ll show you the different types of templates you can create. 

How does it work?

In your Shipping Template configuration, you’ll choose your preferred shipping method, regions and ship cost.

Manual shipping settings (domestic)

If you don’t use an approved shipping carrier, you’ll need to add your shipping settings manually. There are several types of templates you can add:

Template type

Description

Default Template

Each Seller Center account has one Default Shipping Template that you can’t delete, but you can customize to your shipping needs. Default configurations will apply to your entire catalog unless you’ve created and assigned SKUs to other custom Shipping Templates. We suggest applying your longest anticipated transit time to your Default template if you intend on having multiple custom Shipping Templates to avoid your Default template overriding your custom templates. Default Templates have a range of one to seven days. 

Custom Template

Create up to 60 different Custom Shipping Templates for your seller-fulfilled items. If you use a third-party fulfillment provider, such as Deliverr (also known as Flexport), you can create 30 additional templates for the items that they fulfill on your behalf. If SKUs aren't assigned to a Custom Shipping Template, the items will reflect the settings set in the Default Shipping Template. This includes transit times, delivery estimates and shipping cost rules. 

Paid Standard Templates

Use for items that you don’t want to offer free shipping on. To set up this template, choose the Set up special template link on the Shipping Templates page and choose Paid Standard Template. After setting up the paid template, you'll need to assign which SKUs will be linked to the newly created Paid Standard Template. Paid Standard templates have a range of three to five days. 

Freight Template

Use within a designated freight category or if its shipping weight exceeds 150 pounds. If you attempt to add an item to the template that doesn't qualify, the non-qualifying SKU will remain on the previously assigned template. Once the template is set up, choose a transit time from four to 10 days.

To set up this template, choose the Set up special template link on the Shipping Templates page and choose Freight Template. for domestically shipping large and bulky items that require less-than-truckload (LTL). An item qualifies for freight if it falls within a designated freight category or if its shipping weight exceeds 150 pounds. If you attempt to add an item to the template that doesn't qualify, the non-qualifying SKU will remain on the previously assigned template. Once the template is set up, choose a transit time from four to 10 days.

To set up this template, choose the Set up special template link on the Shipping Templates page and choose Freight Template.  


International shipping settings

If you’re shipping items from outside of the United States from a supported country (Canada, Chile, China, Germany, Hong Kong, India, Japan, Mexico, Singapore, South Korea, Taiwan, Thailand, The United Kingdom, Turkey and Vietnam), you can use International Shipping Templates to accommodate longer transit times. Learn more:

Template type

Description

Default International Template

  • For each international fulfillment center you set up, a Default International Template will be created. 
  • Each Seller Center account has one Default Shipping Template that will apply to all offers in your catalog, based on the location of your inventory, unless you create and assign SKUs to a Custom Shipping Template.
  • Use if you want to offer free shipping to the continental 48 states and configure transit times up to 13 days (up to 10 days in Canada and Mexico).

International Custom Template

Use if you don’t want to offer free shipping. Configure transit times up to 10 days (up to seven days for Canada and Mexico).


Additional guidelines

Once you determine the right Shipping Template for your business, you’ll set up the template in Seller Center and assign SKUs to your template. Learn more below:

Feature

Get started

Add shipping settings

Learn how to create a Shipping Template for domestic or international shipping settings. To get started, visit Shipping Templates: Domestic or international shipping settings.

Assign SKUs to templates

After creating a Shipping Template, you’ll need to assign SKUs to it. To get started, check out Shipping Templates: Assign SKUs.

Update shipping settings

Modify your Shipping Templates if you need to make updates or changes to your shipping settings. To get started, visit Shipping Templates: Manage settings. 

Notes:

Only international templates should be used to manage international shipping. Similarly, an International Shipping Template can’t be applied to an item located in a U.S. fulfillment center.

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