Header Image
Guide
Multiple seller accounts policy
Last updated on Apr 17, 2024
Reading time: 1 min
Overview

Walmart prohibits sellers from owning multiple accounts. For details on this policy, read the guide below. 

What is the policy?

Walmart Marketplace sellers are prohibited from making multiple seller accounts. Exceptions to this policy may be made by Walmart, in its sole discretion. For consideration for a separate account, you must have a legitimate business reason.  Walmart may suspend or terminate your related accounts if any of your accounts fail to meet the guidelines in this policy, as determined in its sole discretion. 

Additional guidelines

To open a separate Walmart Marketplace seller account, you must have a significant business reason. The following is required to be considered for a separate account:   

  • Each seller account must have a separate email address.   

  • The products sold in each account must be different.   

Your performance metrics and your account must be in good standing.

Was this article helpful?

More in Policies & standards
Walmart Marketplace retailer policies
Policies & standards
It’s imperative for sellers to understand and share our commitment to a fair, open, and honest Marketplace culture.
Walmart Marketplace Seller Retailer Policies
Policies & standards
It’s imperative for sellers to understand and share our commitment to a fair, open, and honest Marketplace culture.
Business information policy
Policies & standards
To sell on Walmart.com, you must provide accurate and current business information to Walmart.
About Walmart.com

Walmart Inc. (NYSE:WMT) helps people around the world save money and live better- anytime and anywhere - in retail stores, online, and through their mobile devices. Each week, approximately 240 million customers and members visit more than 10,500 stores and numerous eCommerce websites in 20 countries. With fiscal year 2023 revenue of $611 billion, Walmart employs approximately 2.1 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy and employment opportunity.

c2024 Walmart. All Rights Reserved  | Privacy Policy