Getting started
Item setup
Catalog optimization
Shipping & fulfillment
Walmart Fulfillment Services (WFS)
Order management
Performance
Pricing Rule
Buy Box Ineligibility pricing rule
Ads & Campaigns
Winning the Buy Box is a great way to boost visibility and sales, but being flagged for unfair pricing can instantly disqualify you. In this video, we will discuss the Buy Box Ineligibility pricing rule and how you can avoid violations.Â
Walmart analyzes all attributes of your offer when determining the Buy Box winner including your offer’s price, shipping fee, delivery speed, your Seller Performance metrics and the customer’s experience.Â
To reinstate your Buy Box eligibility, monitor prices on an ongoing basis and update your prices to be competitive.Â