Getting started
Item setup
Catalog optimization
Shipping & fulfillment
Walmart Fulfillment Services (WFS)
Order management
Performance
Ads & Campaigns
Remove the guesswork out of optimizing your listings with data-driven insights and tools.
Manage your inventory
Set prices and keep them competitive
Maintain your listing quality through effective content management
Use specialized insights and solutions in Seller Center to optimize your listings
Troubleshoot items with listing issues or appeal items with Trust & Safety and Business issues
Ongoing listing optimization is crucial to selling successfully on Walmart.com. In this video, we’ll discuss how Walmart Marketplace listing quality is measured and how you can use the Listing Quality and Rewards Dashboard in Seller Center to get in-depth insights into your score. We will also explore the Bulk Attribute Editor – a useful feature that helps you improve the listing quality for many of your items all at once.
Your Listing Quality score can change over time based on your Content & Discoverability, your Offer, and your Ratings & Reviews.
Different product categories may have differently weighed factors.
Trending items are in-demand listings in your catalog, so you should prioritize optimization for those listings.
All updates can take up to 24 hours to reflect in Seller Center.
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Listing Quality and Rewards dashboard
Bulk Attribute Editor
When you list your items on Walmart.com, you’re putting them into a giant storefront with millions of other listings, so you want to make sure your products stand out! In this video we’ll examine the importance of high-quality product listings, which starts with accurate categorization and attribution. We'll also show you how to use our free tools to measure the effectiveness of your catalog and maximize its potential for better conversion and sales results.
If your items are offered by multiple sellers, it may not always be up to you to define which content will be displayed on Walmart.com. In this video, we’ll discuss how Walmart determines what content gets displayed on product pages; what locked content insights are available to you when you set up and update single items in Seller Center; how to use the bulk-content editing method.
Both attribution and categorization are integral to determining how your item will appear in search and browse results on Walmart.com and on other search engines like Google. Learn how to maximize your item’s performance by choosing the correct product category and providing high-quality attribution where it matters most, like in your Product Title, Description, and Key Features.