All sellers will: 

• Act fairly and respect customers, other sellers, and Walmart associates. 
• Provide accurate and current account and item information to customers and Walmart. 
• Not divert customers or transactions from Walmart.ca. 
• Contact customers through the Walmart Relay Email IDs and abide by the guidelines outlined in the Walmart Canada Marketplace Seller Customer Care Requirements. In certain instances, we show customer phone numbers for Ship-to-Home orders where a phone call is warranted. 
• Strive to meet the Seller Performance Standards. 
• Abide by the Marketplace Returns Policy 

 

Failure to adhere to the Seller Code of Conduct or other Marketplace Policies may result in the removal of listings, account suspension, or account termination. Additional details of the Seller Code of Conduct are provided below.  

  

Act Fairly and with Respect 

Acting with integrity and respect for the individual are core to Walmart’s Code of Conduct. As a seller, you are expected to treat customers, other sellers, and Walmart associates with respect.  


Examples of prohibited activities include:  

• Sharing customer information with a third party or contacting a customer unsolicited. 

• Providing misleading or inaccurate item information to Walmart or the customer. For more information, see 
• Asking customers for additional funds once an order is placed, regardless of reason. 
• Purposefully misleading customers with incorrect pricing or content. Charging an exorbitant shipping fee. 
• Negotiating or bartering with customers on returns. 

• Attempting to influence or inflate customer reviews and ratings for your items. For more information, see 
• Attempting to influence or damage another seller’s reviews, ratings, or listed items. 

Examples of Disrespectful Behavior include:  

• Name-calling, foul language, and unprofessional conduct that is meant to belittle, intimidate, and threaten. 
• Attempts to override a Marketplace policy or overturn a seller account decision. 

• Failure to act in good faith and partnership when receiving account guidance or support from a Walmart associate. 
  

Provide Accurate Information 

Sellers must provide accurate and current information to Walmart and customers for all item listings and seller account information found in their Partner Profile Settings. For example, sellers must use a business name that accurately identifies their business, which they are legally authorized to use.  

   

Diverting Customers 

Any attempt to circumvent the Walmart sales process or divert customers is prohibited.  

 

Examples of activities to divert (redirect) customers include:  

• Use of advertisements, marketing offers, and promotional materials in customer communication or order fulfillment. For more details see
• Including hyperlinks, URLs, or website titles in item content or account information visible to customers. 
  
   

Communication with Customers 

Sellers must not send unsolicited communications to the customer except that which is necessary for completing an order or providing customer service. All communication to the customer must be sent through the  Walmart Relay Email IDs and abide by the guidelines outlined in the Walmart Canada Marketplace Seller Customer Care Requirements.